Privacy Policy – Highlights

At Simpli Insurance LLC, we are committed to maintaining the trust of all users who visit our website, whose address is: We know that they care what happens to the information they give us or that we collect through our website, email, mobile phone, at an event, through third parties, and other sources.

For this reason, we care about your privacy and only collect and use personal data that may be necessary for us to deliver our products and/or services and for statistical monitoring of our website.

By using our site, you agree to our Privacy Policy.

Please also review our Terms of Use section that governs users’ use of the Site.


What personal data do we collect and why do we collect it?


In general, we collect the following types of information:

  • Information that we receive from you in applications or other forms, or in communications with you, to provide you with a quote, insurance, or service related to your policy.
  • Information about your transactions and relationships with us, our affiliated companies, and others.
  • The content you submit or post.
  • Information we receive from consumer reporting agencies, insurance support organizations, and other third parties.
  • Information is collected automatically when you use our systems, such as when you visit our website.



When visitors leave comments on the site, the data displayed in the comment form is collected, as well as the visitor’s IP address and browser user agent string to help detect spam. After approval of your comment, your profile picture is visible to the public in the context of your comment.


Use of cookies

A cookie is a small text file that contains information and is transferred to the hard drive of your computer or other device connected to the Internet to uniquely identify your browser or to store information or settings in your browser. Cookies allow us to analyze the traffic patterns of our website. A cookie cannot give us access to your computer or information beyond what you provide. Most web browsers automatically accept cookies; consult your browser manual or online help for information on how to restrict or disable the handling of cookies by the browser. If you disable cookies, you can still view publicly available information on our website. Additionally, cookies are for your convenience so that you do not have to re-enter your details when you leave another comment.

If you have an account, and you log in to this site, a temporary cookie is set to determine if your browser accepts cookies. This cookie does not contain personal data and is discarded when the browser is closed. When you log in, various cookies are also set to save your login information and your on-screen display options. If you select “Remember me”, your login will be kept for several weeks. If you log out of your account, the login cookies will be removed. For more information, please read our Cookies Policy.


Contact forms

By using a contact form, we store that information in our online database, and it is also sent to our email such as name, address, city, state, zip code, email address, phone number, date of birth, household information, marital status, vehicle information, driver’s license number, property information, employer, occupation, education, previous insurance, information about your business and information about beneficiaries.



Content that you submit or post (photos, videos, reviews, articles, comments, or any other information that you provide or post to us). If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location information from images on the website.


Links to other websites

Our website and blog often contain links to information found on other websites. We cannot be responsible for the protection and privacy of the information you provide when visiting those sites. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


Mailing lists

Our blog offers an online subscription form. Subscribing to our blog allows us to send you emails each week detailing what we have been writing about. We use a third-party provider to deliver our newsletter. We collect statistics on email openings and clicks using industry standard technologies to help us monitor and improve our email newsletter.

You will only be subscribed to this newsletter if you choose to participate, and you can opt-out at any time by using the unsubscribe link.


Financial transactions

Information about your transactions and relationships with us, our affiliated companies, and others (such as your insurance coverage, claims, premiums, and payment history). Financial and payment information (such as social security number, income, payment card number, expiration date, account number, and billing address).


Medical information

Information about your health status or condition, treatment, or payment for medical care.



Product preferences, advertising preferences, and other information about how you use our Systems. In addition, we may receive information from consumer reporting agencies, trade and industry support organizations, and others (such as driving records, motor vehicle reports, creditworthiness, credit history or score, claim history, and vehicle data).


Information from other people

If you provide us with information about another person, we will assume that you have that person’s consent to give us their information.


Google Analytics

When someone visits our website, standard Internet usage information and details of visitor behavior patterns are collected through the Google Analytics tool. This is done to learn more about how our website works, the number of visitors, which pages they are accessing, and whether the content is useful to our visitors. This information is only processed in a way that does not identify anyone.


Web server logs

Along with obtaining information through cookies, our web servers may record details about your device, operating system, or information about the way you use our systems.


Web beacons and pixels

We may place labels on our systems or in emails called “web beacons” or “pixels.” These are computer instructions that link web pages to particular web servers and their cookies. Web beacons and pixels can be used to track the pages you view, the links you click, or other online behavior. For example, the Facebook Pixel. These tools have various uses, such as measuring the effectiveness of our email campaigns and online advertisements (both on our systems and on third-party websites).


Other automatic systems

In addition to cookies, web server logs, and web beacons, we may use other technologies to collect information for the purposes described in this Privacy Policy.

The technologies described above, allow the collection of information such as demographic data, browser type, MAC address and other device information, type and configuration of the operating system, domain, the address of the web page that linked it to our systems, IP address, pages visited, also if you have visited us before or are new to the systems, the activities carried out on the page (such as search queries) and the day and time of your visit. This information may be correlated with other data that specifically identifies you.

We also collect information about you and your interactions with social media and other third-party websites, which we may merge or enhance with other information that we collect about you for the purposes described in this Privacy Policy.


How do we use your information?


We use your information in a number of ways, including:

  • To provide you with products and services, as well as to determine your eligibility for insurance; service your policy; administer the benefits of the policy; process claims; process, service and enforce transactions (including credit or debit card transactions); respond to your inquiries or comments; or contact you about your policy; establish and verify the identity and eligibility of users; open, maintain, administer, manage and provide service to user profiles or accounts; provide users with product, service or company updates; run special events, sweepstakes, surveys, programs, contests, and other offers (and contact you about such events).
  • To respond to your questions or comments, or to communicate with you about your insurance policy.
  • For our own internal business purposes, such as analyzing and improving our content, products, services, or systems; improving security; managing our communications; doing market research; performing data analysis; performing accounting, auditing, and other internal functions; to running special events, sweepstakes, surveys, programs, contests, and other offers.
  • In order to develop marketing strategies, market and advertise our products or services or those of third parties.
  • Establish and verify the identity and eligibility of users as well as open, maintain, administer, manage and provide service to user profiles or accounts.
  • For legal, security, or protection reasons as well as to maintain the security and integrity of our systems and internal records; comply with legal requirements or industry standards; respond to regulators; comply with subpoenas and legal processes; detect and prevent fraud or criminal activity; defend our legal rights, or protect others.
  • To offer you products and services, determine your insurance eligibility, maintain your policy, manage policy benefits, process, service, and enforce transactions (including credit or debit card transactions), and provide users updates on products, services, or companies.
  • To communicate with you through external social media platforms.
  • Create anonymized or aggregated data sets.
  • In connection with a merger, acquisition, bankruptcy, transfer, sale, corporate change, or any other transaction that involves all or part of our business.


What information do we share and with whom do we share it?


We may share aggregated, anonymized, or anonymous data about you that does not directly identify you with third parties for any purpose, including marketing.

We share information that specifically identifies you as described below and as permitted by law.

  • We may share information with third-party service providers that help us provide our products and services, adhere to or maintain their policy, carry out, administer, or enforce a transaction that you request or authorize, and run our day-to-day operations of the business. Such third parties may include companies with similar business activity to ours, marketing agencies, entities that process credit card payments, lawyers, accountants, companies that assist in the printing or delivery of statements and notices, and entities that provide web hosting or analytical services. Such third parties are not authorized to use or disclose your information, except when necessary to perform services on our behalf or comply with legal requirements.
  • We may share information with third parties, such as your bank, to carry out, administer or enforce a transaction that you request or authorize.
  • We may share information with third parties for their own marketing or other business purposes.
  • We may share information with other third parties, as allowed by law, such as:
    • When necessary to protect the safety, property, or other rights of us, or our clients;
    • To comply with federal, state, and local laws;
    • To comply with any court order, law, or legal process, including responding to any governmental or regulatory inquiry, subpoena, or legal process;
    • To state or federal regulators;
    • To prevent or detect fraud or criminal activity;
    • To healthcare providers or institutions to verify coverage or determine the reasonableness of medical services for audits, peer reviews, or to inform individuals of medical problems;
    • For research and actuarial studies;
    • To protect the confidentiality or security of our records;
    • To consumer reporting agencies;
    • To the auditors;
    • To insurance rate advisory organizations, guarantee funds or rating agencies, and individuals who assess our compliance with industry standards;
  • In connection with a merger, acquisition, bankruptcy, transfer, sale, corporate change, or any other transaction that involves all or part of our business.



External social media platforms


Our systems may incorporate plugins, widgets, or other applications from various external social media platforms. When it finds these embedded objects, your Internet browser can establish a direct connection with the social media platform and may share with the social media platform information, such as which of our systems you have visited, information about your public profile, or content that you have.




We take reasonable precautions to protect your information against loss, misuse, or alteration. Access to information in our possession is limited to those employees who need it to perform business services, process your transactions, or do business on our behalf. However, keep in mind that any email or other transmission you send over the Internet cannot be completely protected against unauthorized interception. No company, including us, can completely eliminate the security risks associated with personal information.


Do we collect information from children?


We do not knowingly collect information from children under the age of 13 and children under the age of 13 should not submit any information to us. The site is not intended for children under the age of 13. If we become aware that a child has provided information to us without parental consent, or a parent or guardian of a child contacts us through the contact information provided below, we will use reasonable efforts to remove the child’s information from our databases.


Updates to this Privacy Policy


This Privacy Policy is subject to occasional revision, and if we make any changes to the way we use your Personal Information, we will notify you by posting an updated privacy policy on this web page. If you object to such changes, you must stop using our website, products, or services. Your continued use of our website, products, or services after notification of such changes will indicate your acknowledgment of such changes and your agreement to be bound by the terms and conditions of such changes.




If you have an account on this site or have left comments, you can request to receive an exported file of the personal data we hold about you, including the data you have provided. You can also request that any personal data we hold about you be deleted. This does not include data that is mandatory to keep for administrative, legal, or security purposes. We are committed to working with you to obtain a prompt and fair resolution of any privacy inquiry, complaint, or dispute. If you have other questions or comments about our privacy practices, you can email



Updated December 10, 2022